The holidays are the time to show business clients how grateful you are for your business to business relationship. Sending a greeting card is a simple way to do this, but if not carefully designed your card could be “lost …
Ally Scott
For nonprofits, the holiday season is the time to show donors how much they are appreciated. Sending a holiday thank you letter is a simple way to do this, but if not carefully written it could end up in the …
Ally Scott
During the holidays, many businesses open their doors to their clients and neighbors to celebrate the season. This is also a great opportunity to market to business clients in attendance and boost your community relations strategy. To do this, you …
Ally Scott
The holiday season is known as the most wonderful time of the year. For nonprofits, it really is, especially when it comes to online giving. With 1/3 of all online donations coming in during the month of December alone, managing …
Ally Scott
Holiday shopping is a competitive sport. Consumers are trying to get the best deal possible while stores are trying to attract their business. To be in the game, you need to have promotions that catch your customers’ eyes and their …
Ally Scott
As any nonprofit knows, donors are the key to their success. They also know that the holiday season is the busiest time of year for everyone, including their donors who are trying to balance all of the festivities with lengthy …
Ally Scott
The holidays are the time to show your customers you care, and share special deals with them. Email is one way to do this, but if not carefully crafted your message could end up in the trash folder.
Ally Scott
With all of the sales and promotions from the business to consumer (B2C) world, business to business marketing (B2B) can feel a bit left out during the holiday season. Many B2B entrepreneurs feeling like the excitement surrounding this time of …
Ally Scott
The days after Thanksgiving have become holidays in their own right. Black Friday and Cyber Monday are the biggest shopping days of the year, so much so that sales begin long before these days arrive. During this time, nonprofits need …
Ally Scott
