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Pulse Blog

  1. Social Media Shift and How your Brand will Survive

    Since the rise of social media in the early 2000s, threats to our privacy have increased — and it’s not completely our fault. According to Pew Research Center, 91% of Americans ‘agree’ or ‘strongly agree’ that they’ve lost control of …

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    Jul 11, 2019
  2. 5 Ways to Find Content Ideas that Your Customers Want to Read About

    Content marketing is an important aspect of successful operation for many businesses, but content creation can represent a real barrier to success. Good content should be engaging, informative, and most importantly, digestible to viewers. Unfortunately, many businesses struggle to find ideas that will resonate with their current and prospective customers.

    Avatar of Pulse Marketing Pulse Marketing
    May 14, 2019
  3. What is the Perfect Digital Ad Frequency?

    Advertisement frequency is an important part of any successful digital advertising campaign, however it rarely takes the spotlight. Compared to more visible factors like powerful images, impactful wording, and accurate targeting, frequency is noticeably less glamorous, and is often one of the last pieces of a campaign to come together.

    Avatar of Pulse Marketing Pulse Marketing
    Apr 25, 2019
  4. Is Your B2B Marketing Strategy Evolving with the Market?

    With ever-increasing use of online and mobile business methods, decision makers’ purchasing habits have changed drastically over the past few years. Prospective clients now face a nearly endless array of options. What’s more, they can switch from one vendor to …

    Avatar of Pulse Marketing Pulse Marketing
    Apr 02, 2019
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