Tag Archive: social media marketing strategy

1. How to Keep Your Social Media Fans Engaged and Attract New Followers

   As we become savvier social media marketers, we’ve learned that we can’t measure the success of our social media campaigns by the number of followers, but by the volume of their engagement. Social media, by its very nature, encourages our fans to spread the word about our brands, as long as we know how to attract and engage our followers.

2. How to Use Vine to Enhance Your Online Marketing

   We recently wrote an article about the importance of integrating visual content into your social media marketing strategy for 2014. In the digital age we live in, people no longer have the time or patience to read through lines of content—even if there is an attention-grabbing title.