When it comes to marketing strategy, there are multiple ways to present your business to the public. One of those ways is through content marketing. What is content marketing? It’s a strategy that uses consistent and valuable content creation to …
Pulse Marketing
You’re in a rush and need to pay an important bill. Your laptop is at home, you’re waiting in line for lunch, but you really need to get this taken care of. You pull out your cell phone, open your …
Pulse Marketing
Providing customer service was once about speaking to someone in person at your place of business, or providing a phone number for customers to call if they were in need of assistance. A quick flip through the phonebook, or a …
Pulse Marketing
Through engaging, relevant content, an email campaign can educate and engage your audience with special offers, news, and information; however, cutting through the clutter is hard. There are 205.6 billion emails sent every day, and 40 percent of adults report …
Pulse Marketing
When I have a coding or graphic design question I want answered, I don’t go straight to Google. Instead, I take a stroll through the office and end up in the “design cave” where Pulse’s web developer and graphic designer …
Pulse Marketing
Bangor Federal Credit Union started simply sixty years ago. It was at St. John’s Catholic Church that they were founded – a group of people dedicated to helping church members live their daily lives. The members of the church pooled …
Pulse Marketing
Is your goal to more effectively market your nonprofit? Your nonprofit is similar to a for-profit business in that selling your cause is one of the most important parts of your development. Potential donors are the lifeblood of nonprofits – …
Pulse Marketing
Are you a brand new business owner? Sometimes navigating the marketing waters can be difficult. Maybe you’ve made some marketing mistakes along the way. Check out this list of common marketing mistakes that new business make, and what you can …
Pulse Marketing
So you’ve created an incredible product or service – congratulations! Now comes the hard part – letting people know what it is, and why they should buy it. You might be wondering why determining your target audience is so important. …
Pulse Marketing
