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Blogs About Advertising

  1. Why Traditional Advertising Still Matters

    When you rotate the dial on the radio on your way home from work, turn on your television to watch the local news in the morning, or open your local paper to scope out the yard sales in town over …

    Ally Scott
    Aug 16, 2016
  2. Top 10 Marketing Trends to Watch in 2016

    With a new year comes new trends to follow. Marketing trends are no exception with social media, technology and competitors changing the landscape almost daily. Keeping up with trends is essential to your marketing plan for the new year and …

    Ally Scott
    Dec 21, 2015
  3. Advertisers Vs. Ad-Blockers

    Advertisements, online or on traditional media, can be seen as an annoyance to some people. This has proven to be a challenge for marketers that depend on online and traditional media channels to expose brands as software developers have responded …

    Ally Scott
    Dec 11, 2015
  4. How to Use Facebook Remarketing

    Remarketing has been around for a while now, but many small businesses have been leery to try this somewhat advanced online marketing strategy. Now that Facebook has rolled out its own version of remarketing, though, you don’t have to be …

    Ally Scott
    Aug 12, 2014
  5. 5 Graphic Design Tips Every Marketer Should Know

    The design of your marketing materials says a lot about your brand. Poor designs can make your brand look cheap or sloppy, but a good design can give your brand credibility and value. Not every business has the means to …

    Ally Scott
    Jul 31, 2014
  6. What You Need to Know about LinkedIn Advertising

    Before you begin a social media advertising campaign, it is important to identify the best channels to reach your intended audience—and statistics often help determine the preferred social media platform for your target audience.

    Ally Scott
    May 02, 2014
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