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Blogs About Search Engine Optimization

  1. Top 10 Marketing Trends to Watch in 2016

    With a new year comes new trends to follow. Marketing trends are no exception with social media, technology and competitors changing the landscape almost daily. Keeping up with trends is essential to your marketing plan for the new year and …

    Avatar Ally Scott
    Dec 21, 2015
  2. Why It's Not All About Google

    We often get caught up in the fact that Google is big and powerful, and we forget that there are other search engines and means of finding your business that are important, too. Depending on the site, and its SEO, …

    Avatar Ally Scott
    Jul 11, 2014
  3. 5 SEO Don'ts

    It is important to stay up to date with the latest trends in Search Engine Optimization (SEO), but with Google making changes to their search engine algorithm every so often, it can be difficult. We’ve put together a list of …

    Avatar Ally Scott
    Jul 09, 2014
  4. 5 SEO Dos

    Search Engine Optimization (SEO) best practices change so frequently that it is sometimes hard for marketers to keep up. What we did a few years ago can now drastically harm your website’s performance, and what we do now will most …

    Avatar Ally Scott
    Jul 08, 2014
  5. The Components of An Effective SEO Strategy

    A beautifully designed website won’t go far if no one can find it – and a website without SEO is almost impossible to find unless visitors known the specific URL. SEO (or search engine optimization) is crucial to generating the …

    Avatar Cintia Miranda
    Aug 29, 2013
  6. Effective SEO = Higher Conversion Rates

    Most people have heard of the term Search Engine Optimization (or SEO), and understand its impact on the effectiveness of their website through improved search engine rankings. A site with no SEO is much more difficult – if not impossible …

    Avatar Cintia Miranda
    Jun 06, 2012
  7. Analyzing the Success of Your SEO Program

    Having a well designed website doesn’t mean that your organization has secured a visible web presence. In order to ensure that your website is highly “discoverable,” you must invest in Search Engine Optimization (SEO). SEO is the process of improving …

    Avatar Cintia Miranda
    May 03, 2012
  8. Search Engine Marketing: SEO vs. Paid Search

    One highly-deliberated topic is the comparison of search engine optimization (SEO) and paid search, also known as pay per click (PPC). Without choosing sides, we’d like to take a moment to inform you of both marketing options, their general result, …

    Avatar Cintia Miranda
    Mar 04, 2011
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