Communication is an essential part of any relationship–even with your customers! As a business you may view your relationship with your customers similar to that of a personal relationship–one that needs to be cultivated, respected, and, of course, mutually rewarding. …
Pulse Marketing
Here at Pulse we have many opportunities to attend events, conferences, presentations and meetings. During these outings, we hear various people tell their stories to show audiences how they became successful. Every speaker uses their story to evoke an emotional …
Pulse Marketing
How does the public view your brand? This is an important question to ask as you build your public relations strategy. There is more to consider than just how your business will be portrayed by the media. How you communicate …
Pulse Marketing
When an unexpected situation comes up in your organization, you need to be prepared for whatever comes your way. Having a crisis management plan can help you to handle or even prevent any crisis that you may face.
Pulse Marketing
Public relations is a great way to build your business’ image. Even if your business is well-established, there is no time like now for a fresh start. Creating a plan for your public relations strategies will keep you on track …
Pulse Marketing
If you are building your business’ brand, you’ve probably heard the term “public relations” and been told by your mentors that you need a strategy for it. You may be wondering what exactly is public relations and why it matters. …
Pulse Marketing
The holiday season is the season of giving. Both businesses and individuals celebrate this season by giving the gifts of time, money, and other resources to their favorite charities. For businesses, being involved with the community is a great way …
Pulse Marketing
During the holidays, many businesses open their doors to their clients and neighbors to celebrate the season. This is also a great opportunity to market to business clients in attendance and boost your community relations strategy. To do this, you …
Pulse Marketing
One of the most important, yet overlooked, aspects of a sound marketing plan is community relations. While it can be difficult to see immediate, easily-measureable results from your efforts, investing in relationships with the people in your area creates strong …
Pulse Marketing
