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Tag Archive: writing strong marketing content

  1. The Value of Fencing Techniques in Content Marketing

    Every writer knows the old adage, “The pen is mightier than the sword.” Last winter, I decided to take up fencing, something I’d always wanted to try and had never gotten around to. It turned out to be much more challenging than I’d expected, both physically and mentally. As I’ve practiced over the months, though, I’ve (slowly) gotten a little better – and I’ve realized that there’s a surprising connection between my professional work and my new leisure sport. At first glance, parrying a feint may seem to have nothing to do with blogging or updating social media, but in fact, fencing and content writing are closely linked in the components they incorporate and the strategies they use.

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