Skip to Content

Tag Archive: why your social media marketing strategy needs visual content

  1. Why Your Social Media Marketing Strategy Needs Visual Content

    Among the social media marketing changes predicted for 2014, visual media takes a front-row seat. Photos and videos have always spurred more engagement than straight text updates, but the evolution of web-viewing technology, along with some systematic changes made by social media platforms themselves, have sparked a new demand for visual content. For marketers reevaluating their social media strategies this year, it may be time to consider a more image-based focus.