New Social Media Marketing Rules: Pay If You Want To Play
2013 ushered in a series of big changes to social media marketing. Facebook, Twitter, and other networking platforms have made major adjustments to their content promotion guidelines – more specifically, they’ve redefined how users can see and share content, and opened new advertising opportunities for better promotion. Whether for good or for bad, these updates will have marketers scrambling for new strategies to maintain their reach in 2014.
